Copywriting & Editing

Copy that inspires, engages, and compels your readers to take action

Whether you need content for your website, a sales letter that compels customers to respond, or a press release that tells the world about your extraordinary product, I’ll compose copy that will get your audience as excited about your brand as you are!

Sound marketing advice and copywriting services that boost your business.

The hard truth is that there are plenty of businesses that offer similar services and solutions to yours. So how do you stand out from the pack? The answer lies in how you communicate your value, benefits, advantages, and results. 

In other words, your story.

My specialty is helping you tell a better story — one that gains the instant attention and interest of your audience and gets them excited about doing business with you.

Tactically, this translates into well-crafted messages, engaging content and powerful marketing copy that drives your sales initiatives to success.

In-Demand Copywriting Services

Below are my most requested copywriting services. If you don’t see what you’re looking for, get in touch and tell me about your copywriting project requirements. Please note that all copywriting services are priced by project, not by the hour.

Blog Copy

Blogs are a great way to add regular, high-quality content to your website to keep it fresh. They are also a great way to show off your expertise and help your customers. Whether you need someone to write or proofread your blog posts, or manage your blog entirely, I can help.

Case Studies

Everyone loves a good story. Case studies a great platform to showcase how you solved a challenging problem for an existing or past customer, and persuade prospects that they can benefit from what you have to offer.

Editing and Proofreading

Have you ever visited a website or read a piece of marketing material and noted typos or poorly worded text? You can appreciate how much of a liability mistakes can be to a company’s image. Simply put, no one wants to do business with a brand that doesn’t care about its image.

Email Communications

Adding email to your direct marketing strategy enables you to send personalised, targeted and interest-specific messages to your customers. Whether you’re objectives include gathering feedback, generating awareness, keeping customers or employees in the loop, or boosting sales, email marketing should be part of your marketing plan! Whether you need someone to craft content for your newsletter or email campaign, or need help launching your email marketing strategy, I can help!

Internal Communications

When you’re so focused on your customers, it’s easy to forget the importance of staying connected with your employees. Whether it’s a monthly newsletter, a series of motivating emails, or even an employee incentive you need support with, I’ll work within your company brand guidelines to produce internal communications that engage and inspire your workforce.

Newsletters

Company newsletters are a valuable and cost-effective marketing tool. They are an engaging yet subtle sales technique for keeping in touch and building loyalty with customers. By offering news, hints and tips, advice and offers, your newsletter will encourage sales by keeping your company’s name firmly in the minds of your prospects and customers.

Press Releases

Press releases are a powerful and cost-effective tool to get media attention for your company. They can also help you establish your business as an industry leader. They expose your products and services to new prospects and confirm to existing customers that they’re working with a winner. Best of all, they keep your business’s name top of mind.

Printed Sales & Marketing Collateral

While most companies have been shifting their attention to online marketing, corporate brochures and other printed sales & marketing collateral still have a valid presence in your marketing efforts. If you need clear, customer-focused copy, I’ll ensure your collateral shows your customers the benefits of your products and services, tell them what you will do for them, and it will get them to take action. 

Website Copy

It doesn’t matter whether you have a simple landing page, or a complex e-commerce site – your website is often the first interaction people have with your business. As your website copywriter, I’ll ensure your copy is structured to enhance your readers’ experience and boost your online visibility with SEO-powered content. Learn more about my website services

Didn’t find what you’re looking for? Chances are, I can help. Get in touch and let me know about your project or goals, and I’ll be happy to assist.