Email Marketing for Small Businesses

Convert leads and grow your business with email marketing

Email isn’t new but it’s still considered the one of the most effective ways to achieve your marketing goals, including brand awareness, attracting new prospects, converting them into customers, and keeping those customers coming back!

The backbone of all good marketing is about building a solid database of past, present and future customers (prospects), so you can keep in touch and communicate regularly via e-newsletters, emails and phone.

As your dedicated email marketing consultant, I can help you: 

  • Ensure your email campaign is cohesive with your marketing strategy
  • Set up your email marketing on a trusted platform so that you comply with legal and ethical standards of practices, and become a trusted sender
  • Explore ways to generate leads and collect contact information (if you don’t have a database)
  • Ensure that your logo and brand identity are consistent on your communications
  • Create valuable content (text, images and links) that educates, informs and entertains
  • Achieve a healthy opt-in strategy to build your list is to simply provide valuable and relevant content with your newsletter, a white paper, a video or a resource in exchange for your visitor’s email address.
  • Monitor the success of your campaign with valuable, easy-to-digest tracking reports that include deliverability, reader behaviour, subscriber information, subscribe/unsubscribe requests, and more!

Contact me today to find out how my email marketing services can add major value to your small business.